ABOUT ME

Fran is a visual designer and art director helping storytellers to develop ideas and secure high-value projects for film, commercials, and branded content.

Creative Services

  • Fran partners with directors, producers, and creative teams to shape and elevate the visual language of a project or proposal. From early concept to final presentation, she brings clarity, taste, and practical creative expertise that helps ideas land with impact.

    Visual research & conceptual development
    Defining the creative foundation that shapes the project’s look, tone, and narrative direction.

    Visual design
    Designing clear, cohesive, cinematic visuals — from pitch presentations to film-industry collateral such as movie posters and production-related graphic elements — all crafted to strengthen storytelling and elevate the project’s overall visual identity.

  • Fran leverages AI as a powerful creative tool — generating original visuals, storyboard visuals, motion tests, and conceptual worlds that expand what’s possible in early-stage development. She uses AI to spark new visual directions, accelerate ideation, and bring story worlds to life long before production begins.

    • AI-generated conceptual look creation
      Rapid world-building, character and environment exploration, and visual ideation.

    • AI-animated videos
      Dynamic motion studies and atmospheric loops that enhance pitches and pre-vis.

    • Visual exploration for treatments & ideas
      Fast, flexible concept testing that helps creative teams see the potential of a project instantly.

Get in touch

A good story, presented the right way, can open every door.

Fran is a visual designer and art director with over 15 years of experience collaborating with production companies, agencies, and top directors across the North American and European film and commercial industries. She specializes in visual concept development, presentation design and pitch decks, AI-driven visualization, artistic direction maintaining a cohesive brand vision from initial idea to final delivery.

Her work blends cinematic storytelling with a distinctive visual identity, grounded in a deep understanding of mood, tone, and immersive world-building. She combines graphic design, visual direction, and carefully curated creative assets to craft presentations and materials that resonate with and secure the client.

Fran believes every project deserves its own visual language. She approaches each collaboration with curiosity, intention, and craft, continually exploring new tools, techniques, and ideas to support storytellers and bring ambitious projects to life across continents.

Thank You